Aug 1, 2014, 4:30 PM
The most important legal aspect of creating identity and logo packages is the trademark search. A trademark identifies the SOURCE of goods. It does not identify the goods themselves. The term "brand name" is synonymous with "trademark".
Jul 4, 2014, 3:00 PM
Stock designations in printing can be very confusing. For instance, a printer may use 60# offset stock for letterhead or a 24# bond stock. In actual fact, 24# bond, and 60# offset weights are approximately the same. But the offset stocks are generally for full color printing, while bond stocks are more often used for one and two color printing.
Jul 1, 2014, 12:00 PM
CA tax rules explained for graphic designers