Reference Articles

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Aug 1, 2014, 4:30 PM
The most important legal aspect of creating identity and logo packages is the trademark search. A trademark identifies the SOURCE of goods. It does not identify the goods themselves. The term "brand name" is synonymous with "trademark".
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Jul 4, 2014, 3:00 PM
Stock designations in printing can be very confusing. For instance, a printer may use 60# offset stock for letterhead or a 24# bond stock. In actual fact, 24# bond, and 60# offset weights are approximately the same. But the offset stocks are generally for full color printing, while bond stocks are more often used for one and two color printing.
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Jul 1, 2014, 12:00 PM
CA tax rules explained for graphic designers